August 14, 2019


In: Travel


What an honor that Sarah was invited, along with other leading designers in the industry, to tour the Sub-Zero, Wolf, and Cove Headquarters in Wisconsin this past month.  It was an amazing opportunity to experience their products firsthand and we hope you will enjoy seeing some of the highlights of her trip.

Sub-Zero, Wolf, and Cove Headquarters in Madison, Wisconsin.

The designers spent two days at the facility,  fully immersed in the Sub-Zero, Wolf, and Cove culture and products. Led by experts, the participants had the opportunity to explore the depth and breadth of the existing product lines, as well as the up and coming changes, improvements, and additions to the appliances. And if that wasn’t enough, they also got to interact with the Sub-Zero, Wolf, and Cove executive chefs during live cooking demonstrations for a full experience. 

A cooking class demonstration for a full experience.

While no photos were allowed during the factory tour – for obvious privacy reasons – we can vouch firsthand for the precision and care with which these state of the art appliances are manufactured. 

Charming modern barn house where everyone gathered for dinner on the first night.

Besides touring the factory and learning about the appliances, the designers were also invited to explore the Harvest Haven, a garden developed on the property of the Sub-Zero, Wolf, and Cove facilities. In fact, the menu items throughout the stay consisted of fresh, flavorful ingredients lovingly cultivated in that very garden – talk about farm to table dining experience!

Beautiful Harvest Haven.

To top it all off, the participating designers got to meet Joel Chesebro, the corporate chef for Sub-Zero, Wolf, and Cove. He not only explained the benefits of each appliance, but also offered cooking tips and tricks, and guided the trainees through the beautiful Harvest Haven.

Sarah Eilers and Joel Chesebro

Participants were encouraged to experiment with different appliances (from induction cook tops to a traditional French top) while cooking their own breakfast each morning, making the entire experience even more inclusive.

On the left: Michelle Suddeth of Onyx Design Collaborative, in action. 

The event concluded with a presentation from Mick de Giulio, a very talented kitchen designer, widely recognized for growing and bringing distinction to kitchen interiors. His innovations also include kitchen products and furnishings. Mick gave an inspiring talk about the design inspirations on his residential kitchen projects, as well as his commercial ones, like designing all of the test kitchens at Sub-Zero, Wolf, and Cove Headquarters.

On the left: Sarah Eilers and Mick de Giulio; On the right: Mick’s last book.

All in all, it was an invaluable learning experience; from the in-depth training sessions with appliances to interactions with fellow designers from across the country. Thank you Sub-Zero, Wolf, and Cove for this incredible opportunity! 

Texas group participating in the training, from left to right: Cristie Schlosser, MaryAn Szilagyi (Sub-Zero Territory Sales Manager), Susan Morrell, Sarah Eilers, Gale, Scott Haig

P.S. If you’d like to learn about the history of Sub-Zero, Wolf, and Cove, please click here – it’s truly inspiring.

”Design is not just what it looks like and feels like. Design is how it works.” – Steve Jobs 

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